How to choose your SquishPillow firmness

Start with these three choices

SquishPillow comes in Soft, Medium and Firm. If you want the closest feel to a familiar Squishmallows plush, start with Soft. If you usually sleep on your back, consider Medium. If you usually sleep on your side, consider Firm. These are useful starting points; your preference for a pillow that gives easily or feels more substantial still matters.

The standard two-packs in our pillow collection give you the same 20 by 26 inch pillow dimensions across the three firmness choices. You can concentrate on feel without treating each firmness as a different size. Check the selected option before opening the purchase offer, particularly if you have moved between several product pages.

A firmness name describes a choice within this collection. It does not tell you exactly how another brand's pillow will feel, and it cannot promise that everyone who sleeps in the same position will like the same option.

Use your usual position as a starting point

If you usually sleep on your side

Begin with Firm, the brand's suggested choice for side sleepers. Then compare that suggestion with the pillow you already enjoy. Do you like a pillow to feel substantial when you settle onto it, or do you keep squeezing and folding it because you want more give? Your answer helps you decide how closely the recommended starting point matches your taste.

Think about the way you actually use your bed. Holding a pillow against your body while sitting up gives you a different impression from resting your head on it. If you are choosing a sleeping pillow, picture your regular sleep position first. You can enjoy a soft surface while still preferring the Firm option underneath it.

If you usually sleep on your back

Medium is the suggested starting point for back sleepers. It also gives you a clear reference if you find the two ends of a firmness range hard to judge from a screen. Look at what you want to change about your current pillow. A wish for a different outer texture is a different decision from wanting a different firmness.

If you already know that you love a very yielding pillow, keep that preference in the decision. A position-based suggestion is most useful when it narrows your choices. It should not make you ignore the feel you consistently reach for at home.

If you usually sleep on your stomach

Soft is the brand's starting point for stomach sleepers. It is also the option to consider if you like the familiar squish of a Squishmallows plush. Those two reasons can lead to the same choice, but they answer different questions: how you usually sleep and what kind of feel you enjoy.

Describe your preference in plain language before shopping. “I like a pillow that gives easily” tells you more than “I want a comfortable pillow.” The first statement points toward a useful comparison; the second could describe any of the three options.

If you change position during the night

Choose a starting point from the position you use most often, especially the position in which you tend to settle for sleep. You do not need a perfect record of every turn. A few ordinary observations about your routine are enough to make the firmness comparison more useful.

For example, if you fall asleep on your side and often return to that position, look at Firm first. If you mainly settle on your back but sometimes roll over, start by considering Medium. You can then weigh your preferred feel alongside that initial choice.

Medium is not an automatic answer for everyone who moves around. Someone who changes positions may still have a strong preference for the Soft option, while another person may consistently prefer Firm. Movement alone does not tell you which pillow you will enjoy.

When you are undecided, write down the one thing you would most like to change about your existing setup. Perhaps the surface feels rough against your cheek, or perhaps you dislike how readily the pillow gives. The first concern may lead you toward a pillowcase choice. The second deserves a closer look at firmness. Separating those decisions keeps you from changing everything at once.

Separate the surface feel from the pillow inside

A pillowcase is the part your face usually touches. The pillow inside supplies the filled shape underneath it. Both contribute to your experience, but they are separate pieces with separate jobs. A new print or a plush outer surface does not change the firmness option printed on the pillow's product page.

SquishPillow has a 250-thread-count organic cotton cover with down-alternative polyester fiberfill. The removable SquishPillow pillowcase adds the plush outer layer. Read those material descriptions as individual parts: the cotton description applies to the pillow cover, while the fill is polyester.

If you are drawn to SquishPillow because you already love Squishmallows, Soft is the closest-feel starting point recommended by the brand. Pairing it with a SquishPillow pillowcase and fluffing the pillow after unpacking are also part of that recommendation. A sleeping pillow has its own shape and firmness choices, so allow for a different experience from the particular plush you have at home.

Try to name which part of that familiar experience you want. Is it the velvety surface, the way a plush gives under your hand, or the pleasure of having a favorite character nearby? The surface points toward the case; the amount of give points toward firmness; the character points toward the design. You can make each choice deliberately.

Compare your current pillow without overcomplicating it

Your current pillow can give you a useful vocabulary, even if you do not want to buy the same kind again. Look at it with its usual case on, then consider these three questions: what do you enjoy, what do you keep adjusting, and what would you change first?

Be specific about an adjustment. Pulling the case smooth because it bunches is a case-fit issue. Repeatedly choosing another pillow because you want a firmer feel is a firmness preference. Moving a decorative cushion out of the way simply means that its job on the bed is different.

Keep the comparison consistent. Compare sleeping pillows in the setting where you use them, rather than comparing a pillow held in your hands with one underneath your head. A quick squeeze can tell you something about texture, but it is only one part of the decision.

It can help to write a short shopping note: “Standard size, softer feel, a plain case for everyday use.” That note gives you three things to verify on the product page. It also makes it easier to resist choosing a bundle or pattern that looks appealing but does not match what you set out to buy.

Check size and pack contents before choosing a design

The standard SquishPillow two-pack contains two pillows and two white SquishPillow pillowcases. Each standard pillow measures 20 by 26 inches. That gives you a clear starting point for a pair of matching sleeping pillows or two separate sleeping spaces.

Check whether you want two pillows with the selected firmness. A two-pack is useful when that choice suits both intended uses. If you are shopping for two people, have each person consider their own preference before choosing the pack. Sharing a bed or liking the same color does not mean you enjoy the same pillow feel.

A pillowcase-only product is a different purchase. It changes the outer layer and gives you another design to use, but it does not include the filled pillow unless the product explicitly says so. Look for the words “pillow,” “pillowcase” and “two-pack” in the full product name and check the included-items description.

If you are buying a gift, ask for the recipient's pillow size before choosing a case. Knowing their favorite character is helpful; knowing the size makes the gift usable. Keep the product name with your order information so that buying another matching case later is straightforward.

Choose a pillowcase for the way you use your room

Once firmness and size are settled, you can enjoy the visual part. A white case keeps the bed simple. A character print can become the detail that makes a reading corner or bedroom feel personal. A second case gives you another design to use while the first is being washed.

Look at a print alongside the bedding you already have. If your comforter has a busy pattern, a quieter case may be easier to combine with it. If the rest of the bed is plain, a brighter case can carry more of the color. You do not need to replace every piece of bedding to introduce a favorite design.

For a shared room, let each person choose a case they can recognize easily while checking that each case fits its intended pillow. For a guest setup, a simple pairing can be easier to keep together between uses. These are practical ways to choose a design without expecting the pattern to tell you anything about firmness.

Browse the SquishPillow pillowcases after you have noted your size. Read the exact product's included items and care label as carefully as its picture. A room photograph shows the look of a setup; the product details tell you what arrives.

Keep kids' pillows and standard cases separate

The kids' collection has its own pillow-and-case products. Do not assume that a kids' pillow uses the standard 20 by 26 inch size, or that a case with a playful print must be a kids' size. Character design and product dimensions are separate details.

Read the exact kids' product page for dimensions, included pieces and the stated age guidance. Check the same details when buying a replacement case. A case intended for a standard pillow should not be treated as a confirmed fit for a smaller pillow simply because the names or patterns look similar.

When choosing for someone else, begin with the product that matches their intended use and size. Then choose the character or pattern they will enjoy. If the case is a surprise gift, a quick size check with the person who knows their bedding can save a mismatch.

The Soft, Medium and Firm comparison in this guide concerns the standard pillow choices linked above. Use the kids' item's own description for its construction and feel, rather than carrying every standard-pillow detail over to a different product.

Read product photos alongside the details

Use close-up photographs to inspect the surface and the case design. Use the written product details to confirm dimensions, firmness and pack contents. A beautifully arranged bed may include several pieces, so count the items in the included-items description instead of counting everything visible in a room photograph.

Pay attention when moving between options. The first image may show the collection's familiar white pillow while the selected firmness changes elsewhere on the page. Read the option name one last time before continuing. If you are saving a choice to discuss with someone, save the full product name and firmness together.

For a patterned case, look beyond the small preview. Check the larger image for the colors and character arrangement you want. Screen colors can vary, so use photographs as a guide to the design rather than a promise of an exact match to an existing fabric.

Give unpacking a little attention

Before putting on the case, identify the pillow and the removable cover, check that the pack contains the pieces you expected, and read the attached care labels. Keep those instructions available. They are easier to check now than after the bedding has joined the rest of your laundry.

Fluff the pillow after removing it from its packaging, following any instructions included with your item. The brand recommends fluffing as part of getting the familiar SquishPillow feel. There is no need to assume a fixed waiting time or use a drying method that the label does not permit.

Fit the case neatly around the pillow and smooth the fabric into place. If a corner is folded underneath itself, straighten it before deciding whether you like the setup. Check that the case is the intended size rather than trying to force an uncertain fit.

Keep your first comparison simple. Use the pillow in your usual setting with the intended case, then consider how it feels to you. Avoid treating a first squeeze through packaging as the whole experience. If the item or option is different from what you ordered, use the order's help process instead of trying to make an incorrect product work.

Care for the pillow and case as separate pieces

Check the sewn-in label on each piece before cleaning. Instructions for a removable pillowcase do not automatically apply to the filled pillow. Keep those two items separate in your laundry routine so that a washable case does not lead to an accidental full-pillow wash.

The brand's general SquishPillow guidance says to spot-clean the pillow rather than machine-wash it. For SquishPillow pillowcases, the general guidance is a cold, gentle machine wash followed by air drying or low tumble drying. Follow your exact item's label if it gives more specific directions.

If an online care description and the attached label disagree, pause before washing and check the instructions for that exact product through the order's support channel. Different products can appear together in a collection, and a short laundry phrase may refer to only one piece. Guessing from a nearby product is less useful than checking the item in your hands.

Keep a spare compatible case if you want an easy change while the first is being cleaned. Store the spare where its size is obvious, especially if your household has standard and kids' pillows. A simple note on the storage shelf can prevent the same fit question every time you change the bedding.

For help locating the right product information or the next step for an existing order, visit SquishPillow help . Keep the product name and selected option close by so the question concerns the right pillow or case.